Voice-First Devices: Changing The Rules Of Content Creation

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Voice technology has changed the way people search for information. While voice technology isn’t new, voice recognition software has been around for years, the increasing availability of platforms such as Amazon Alexa or the Google Assistant has made voice interactions much more popular.

How To Use Data Analysis To Better Serve Your Members

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Modern members are no longer willing to wait for their credit union to provide them with what they need. Instead, they want it to provide the products and services they need now, when they need them – or even before.

Budget Season: What It Takes To Win Hearts, Minds, And Wallets

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Through ups and downs, thick and thin, traditional and emerging schemes, one thing remains constant for credit unions: budgeting season. As we all know, October is the month credit unions start to strategically plan and budget for the coming year and beyond. The season typically begins with big ideas for growth and improving customer relationships, but sadly ends with a tight budget that reflects must-do tasks driven by government regulations.

Analytics as The Fuel for Innovation – Implementing Analytics at OCCU

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Andrew Bertrand, Data Analyst at Our Community Credit Union in Shelton Washington, discusses how small to medium sized credit unions can get started with analytics, his career in marketing and how it prepared him for analytics, interesting use cases and how he leverages OnApproach to meet his analytics needs.

Is Your Credit Union Leveraging Its Greatest Tool For Income And Profitability?

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The future of your Credit Union depends upon how you adapt to the changing landscape of the financial industry. One aspect of the change is leveraging your greatest tool for fee income—debit and credit card interchange revenue. Take a look at some of the emerging strategies, then compare them to your CU’s current approach.