Budget Season: What It Takes To Win Hearts, Minds, And Wallets

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Through ups and downs, thick and thin, traditional and emerging schemes, one thing remains constant for credit unions: budgeting season. As we all know, October is the month credit unions start to strategically plan and budget for the coming year and beyond. The season typically begins with big ideas for growth and improving customer relationships, but sadly ends with a tight budget that reflects must-do tasks driven by government regulations.

Analytics as The Fuel for Innovation – Implementing Analytics at OCCU

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Andrew Bertrand, Data Analyst at Our Community Credit Union in Shelton Washington, discusses how small to medium sized credit unions can get started with analytics, his career in marketing and how it prepared him for analytics, interesting use cases and how he leverages OnApproach to meet his analytics needs.

Is Your Credit Union Leveraging Its Greatest Tool For Income And Profitability?

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The future of your Credit Union depends upon how you adapt to the changing landscape of the financial industry. One aspect of the change is leveraging your greatest tool for fee income—debit and credit card interchange revenue. Take a look at some of the emerging strategies, then compare them to your CU’s current approach.

4 Areas To Monitor To Grow Your Credit Union Interchange Revenue In 2017

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Credit union interchange revenue is a key part of every credit union’s bottom line. Credit Unions have seen impressive growth and the industry looks to continue this expansion by growing markets size and keeping pace with improving technology trends. However, despite this growth, there are several factors that can limit your interchange revenue if you don’t keep a careful watch on them.

Apple Pay, Google Wallet And The Rise Of Online Payment Innovations

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Digital payments are not new. PayPal came to life in 1998 as a money transferring platform. By the year 2000, people were using it to make payments on eBay. Early in 2002, PayPal went public and by August of that year, eBay announced it was acquiring the payment platform in a deal valued at $1.5 billion. At the time, experts called PayPal the “gorilla” of the online payment market, much as eBay was the gorilla in the online auction market.

The Importance Of Keeping Up With Technology For CUs

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nnel optimization. Data management. Compliance and regulation. Cybersecurity. Aggregation services. For credit unions (CUs), keeping up with technology in all areas of business can be a significant challenge. Your CU stands to lose with a ‘Johnny-come-lately’ approach to innovation, however, so staying abreast is important to remain relevant in the competitive financial services industry.

Creating Digital Ambassadors: Why CU Employees Need To Be Digital Wallet Experts

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First impressions count, no matter how much you want to believe otherwise. This is true regardless whether you’re talking about huge corporate endeavors or community-level organizations. When your credit union (CU) customers want help accessing your products and services, the frontline staff need to be well-versed ambassadors for your brand who are ready and capable of providing it. Here are our reasons for this: